In the third programme of the series, Aleks gives the lowdown on how, for better and for worse, commerce has colonized the web - and reveals how web users are paying for what appear to be 'free' sites and services in hidden ways. Joined by some of the most influential business leaders of today's web, including Eric Schmidt (CEO of Google), Chad Hurley (CEO of YouTube), Bill Gates, Martha Lane Fox and Reed Hastings (CEO of Netflix), Aleks traces how business, with varying degrees of success, has attempted to make money on the web. She tells the inside story of the gold rush years of the dotcom bubble and reveals how retailers such as Amazon learned the lessons. She also charts how, out of the ashes, Google forged the business model that has come to dominate today's web, offering a plethora of highly attractive, overtly free web services, including search, maps and video, that are in fact funded through a sophisticated and highly lucrative advertising system which trades on what we users look for. Aleks explores how web advertising is evolving further to become more targeted and relevant to individual consumers. Recommendation engines, pioneered by retailers such as Amazon, are also breaking down the barriers between commerce and consumer by marketing future purchases to us based on our previous choices. On the surface, the web appears to have brought about a revolution in convenience. But, as companies start to build up databases on our online habits and preferences, Aleks questions what this may mean for our notions of privacy and personal space in the 21st century

Dr Aleks Krotoski concludes her investigation of how the World Wide Web is transforming almost every aspect of our lives. Joined by Facebook founder Mark Zuckerberg, Bill Gates, Al Gore and the neuroscientist Susan Greenfield, Aleks examines the popularity of social networks such as Facebook and asks how they are changing our relationships. And, in a ground-breaking test at University College London, Aleks investigates how the Web may be distracting and overloading our brains.

The ultimate adventure in scientific inquiry, this fascinating program follows the exploits of a small group of pioneering mathematicians who discovered a whole area of study that is revolutionizing all branches of understanding in the world: fractal geometry. Fractals are most recognized as a series of circular shapes with a border surrounded by jagged "tail-like" objects. The program, aimed at the average viewer does a fine job of explaining the background of fractals, first by beginning with the story of Pixar co-founder, Loren Carpenter's work at Boeing, developing 3D terrain from scratch using fractals. From there the program starts at the beginning with an introduction to Benoit Mandelbrot and his revolutionary work. The explanations are full of solid factual information but never talk above the level of a viewer who has some understanding of basic mathematical principles. Once the concept is presented the program spends the rest of the time showing how prevalent the fractal is in life. For a program about a mathematical concept, "Fractals" is very engaging, showing how the process was applied to special effects as far back as the Genesis planet from "Star Trek II" all the way to the spectacular finale on Mustafar in "Star Wars: Episode III." I found myself astonished at how fractals were the source of the lava in constant motion and action during the Obi-Wan/Anakin fight. What is more amazing is when the program delves into practical applications such as cell phone antennas, and eventually the human body. For the average person who enjoys watching science related programs, even on a sporadic basis, "Fractals" will prove to be a very worthwhile experience. The program is well produced, integrating talking head interviews (including some with Mandelbrot himself) with standard "in the field" footage. The structure of the program is very logical and never finds itself jumping around without direction. In simplest terms, this is a program as elegant as the designs it focuses on.

brilliant mathematicians whose genius has profoundly affected us, but which tragically drove them insane and eventually led to them all committing suicide. Kurt Gödel, the introverted confidant of Einstein, proved that there would always be problems which were outside human logic. His life ended in a sanatorium where he starved himself to death. Finally, Alan Turing, the great Bletchley Park code breaker, father of computer science and homosexual, died trying to prove that some things are fundamentally unprovable.

Garry Kasparov is arguably the greatest chess player who has ever lived. In 1997 he played a chess match against IBM's computer Deep Blue. Kasparov lost the match. This film shows the match and the events surrounding it from Kasparov's perspective. It delves into the psychological aspects of the game, paranoia surrounding it and suspicions that have arisen around IBM's true tactics. It consists of interviews with Kasparov, his manager, chess experts, and members of the IBM Deep Blue team, as well as original footage of the match itself.

Obsession and the pursuit of excellence push diehard gamers to break World Records on classic arcade games like Q*bert, Joust, Pac-Man, and Donkey Kong. The film follows a middle school science teacher as he battles a hot sauce mogul for the Guinness World Record on the arcade classic Donkey Kong.