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Hacking Your Mind

   2020    Culture
Jacob Ward travels the globe to investigate Decision Science. We imagine our conscious minds make most decisions but in reality we go through much of our lives on 'Autopilot'. And marketers and social media companies rely on it.
The first part offers you the owner’s manual for this autopilot. The second part, 'Weapons of Influence', explores how politicians, social media companies and corporate marketers use big data to hack decision-making system. The third part, 'Us vs. Them', shows how this autopilot biases fuel the nation's divisions and how to overcome them. The last part, 'The Wings of Angels', explores why hacking for good is an important scientific discovery; how people can hack their own minds to improve their lives and change the world for the better.

The Crime of the Century part 2of2

   2021    Medicine
In the second part and conclusion, a spotlight on the mass marketing of the synthetic opioid fentanyl examines the connections between drug manufacturers and government policy. Video of sales retreats and promotional material reveals a deep cynicism among company employees and a disregard for the widespread, nefarious corporate practices.
Series: The Crime of the Century

The Truth About Getting Fit

   2018    Medicine
Medical journalist Michael Mosley teams up with scientists whose latest research is turning common knowledge about fitness on its head. They reveal why 10,000 steps is just a marketing ploy and that two minutes of exercise is all a person needs each week. They discover how to get people to stick to their fitness plans and what exercise can actually make everyone more intelligent. Whether it is for couch potatoes who hate the thought of exercise, someone too busy to consider the gym, or even for fitness fanatics who are desperate to do more - science can help everyone exercise better.
By the end of January many people struggle to keep up their resolutions to be more active. The result is that people wastes millions on unused gym memberships. But new science has the answers.
Series: The Truth About

The Cost of Free

   2010    Technology
In the third programme of the series, Aleks gives the lowdown on how, for better and for worse, commerce has colonized the web - and reveals how web users are paying for what appear to be 'free' sites and services in hidden ways. Joined by some of the most influential business leaders of today's web, including Eric Schmidt (CEO of Google), Chad Hurley (CEO of YouTube), Bill Gates, Martha Lane Fox and Reed Hastings (CEO of Netflix), Aleks traces how business, with varying degrees of success, has attempted to make money on the web. She tells the inside story of the gold rush years of the dotcom bubble and reveals how retailers such as Amazon learned the lessons. She also charts how, out of the ashes, Google forged the business model that has come to dominate today's web, offering a plethora of highly attractive, overtly free web services, including search, maps and video, that are in fact funded through a sophisticated and highly lucrative advertising system which trades on what we users look for. Aleks explores how web advertising is evolving further to become more targeted and relevant to individual consumers. Recommendation engines, pioneered by retailers such as Amazon, are also breaking down the barriers between commerce and consumer by marketing future purchases to us based on our previous choices. On the surface, the web appears to have brought about a revolution in convenience. But, as companies start to build up databases on our online habits and preferences, Aleks questions what this may mean for our notions of privacy and personal space in the 21st century
Series: The Virtual Revolution

What the World is Waiting for - British Indie

   2007    Art
British Indie music was once seen as the bastion of the over earnest 'High Fidelity' snob who would sneer at chart success. the indie label was the redoubt against the forces of mediocrity and was a precious source of integrity and honesty. A generation would find meaning in the music of The Smiths, the archetypal indie group of the 1980's. From the Stone Roses, the heir manque of the indie music crown, via Suede’s dark sexuality and the media saturation of Brit-pop's Blur v Oasis, indie was now a marketing device, ultimately losing any of it's once cherished intimacy and integrity
Series: Seven Ages of Rock
Welcome to Earth
Welcome to Earth

   2021    Nature
Nature Great Events
Nature Great Events

   2009    Nature
History of the Eagles
History of the Eagles

   2013    History
Top Gear
Top Gear

   2012    Technology
The Secret History of Writing
The Secret History of Writing

   2020    History
The Beatles: Get Back
The Beatles: Get Back

   2021    Art
Planet Earth II
Planet Earth II

   2016    Nature